Should you follow the leaders in your niche or is it acceptable to ignore them if you don’t particularly like the content they produce? There are two positions.
You should follow the leaders in your niche, even if you don’t like their writing style, content or topic.
There are several big blogs related to the Almost Frugal niche,some of which I follow, some of which I don’t. I follow them in order to be aware of what they are writing about, mostly so that I can NOT write about the same thing at the same time. It’s not a bad thing to write about the same topics, but, it’s better not to do so at the same time as somebody else. For example, I was contacted by somebody selling a product who wanted to offer it in a giveaway on one of my blogs. I agreed but then saw that there were multiple copies of it being offered on another, bigger blog. It would have overshadowed my giveaway completely to have it run at the same time as the other one, so I cancelled mine.
You should not follow the leaders in your niche, especially if you don’t like their writing style, content or topic.
Here’s where the ‘life is too short’ argument comes in. There are some blogs which, even though they are leaders in the niche, I don’t find interesting, compelling or relevant. So I don’t follow them- life’s too short!
What’s your position?
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